Supplier Price Increases: Adjusting Retail Prices Without Losing Margin
Keep margin in euros, preserve the gross margin rate on sales, or maintain the retail price: compare the consequences of a supplier increase before changing your shop's prices.
Blog & Advice
Pricing Multipliers: VAT, Retail Prices and Margins for Esoteric Products
A price multiplier of 3 or 4 is not a profit percentage. Learn to convert purchase prices excluding VAT into retail prices including VAT and verify actual margins.
After Opening: Updating Your Esoteric Shop Business Plan
Initial sales replace assumptions with observations. Learn to revise forecasts, budgets, and action plans without erasing the differences observed during launch.
Stress-Testing an Esoteric Shop Project Before Committing
Fewer sales, reduced margins, or a delayed opening: test different scenarios to understand your project's limits before signing a lease or ordering inventory.
Choosing Premises for an Esoteric Shop: Calculating Occupancy Costs
Rent alone is not enough to compare two premises. Occupancy costs, genuinely usable space, paying footfall, and fit-out financing reveal the sales needed to support a location.
Tarot and Esoteric Workshops: Measuring Their Contribution to Retail
A workshop should not be judged by attendance alone. Preparation, instruction, capacity, and genuinely additional sales must all be considered when calculating its contribution.
Selling Esoteric Books: A Business Model of Its Own
Regulated retail prices, supplier terms, returns, and shipping costs give books a distinct business model. An analysis for books on occultism, tarot, and spiritual traditions.
Free Shipping in Esoteric Retail: Setting a Profitable Threshold
Free shipping can increase basket size while reducing total contribution. Learn to calculate a threshold, measure incremental sales, and account for orders that would have happened anyway.
Importing Esoteric Products or Buying in France: Comparing Total Costs
A low manufacturing price does not automatically make importing worthwhile. Customs, shipping, exchange rates, compliance, and saleable yield all matter when comparing imports with a supplier based in France.
Specialist Brands and Private Labels: Where Is Value Created in Esoteric Retail?
Private-label products may improve unit margins, but they also transfer costs and responsibilities to the retailer. An economic comparison with reselling specialist brands.